Monday, February 02, 2004

Super Bowl Commercials

Wow. All that money and this is the best Madison Avenue can do? Farting horses and crippled old people? Earnhardt Junior in a football game?

If AARP wanted to do something really useful, they'd highlight advertisers who use senior citizens as objects of mockery. I doubt Frito-Lay or anyone else would want to deal with that counter-brand message.

I did thing the Pepsi/Jimi Hendrix and the Chevy/kids/soap spots were well done.

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